WICE (Wellness India Conclave & Expo) is India’s premier platform for the fitness, wellness, and health ecosystem — bringing together a vibrant confluence of world-class brands, top professionals, industry innovators, and decision-makers across B2B and B2C segments.

Held annually, WICE serves as the ultimate meeting ground for stakeholders in the wellness economy — from gyms, spas, nutrition companies, wellness tech, yoga studios, and integrative health solutions, to healthcare startups, global equipment manufacturers, lifestyle brands, and policy leaders shaping the future of wellbeing in India.

India health and wellness market size reached USD 156.0 billion in 2024 and is projected to reach USD 256.9 billion by 2033 at a CAGR of 5.3% (2025-2033). WICE is positioned as a catalyst to this growth.